THE PERMANENT UNIONS: The ARTIST solution for Summer 2025

In March 2024, ARTIST shook up its own codes by launching a gentle permanent revolution! Far from abandoning its colorful and fancy Art-à-Porter in limited series, the brand has equipped its concept with a complementary service: a line of solids available at any time, outside the rhythm of specific collection presentations.

For over a year, it has been possible to access timeless basics immediately, within the limits of available stock, that can be coordinated with all collections, without waiting for the traditional pre-order sessions.

A new cloakroom logic:

The “PERMANENTS” are designed as essentials, faux basics that one can always rely on. They form a stable foundation in the very expressive universe of the brand. Their continuous availability allows for free mixing with themed collections, playing on contrasts, duos, and complementarities.

ARTIST reaffirms its unique vision of fashion: independent of trends, focused on color and well-being. Each permanent collection is designed in a logic of assortment with the house's artistic prints. The color palettes are exclusive, renewed, and always adapted to both old models and future launches. 

The rise of SUPERSTRETCH:

Those who already know it love this technical, comfortable, and ultra-adaptable material. Made from cotton, polyamide, and elastane, it offers remarkable flexibility, perfect support, and exemplary opacity, even in light shades like white.

The superstretch embodies casual chic and versatility. Models and colors integrate wonderfully into all wardrobes, whether to tone down a printed piece or create a refined monochrome look.

For the bottoms, two key pieces:

-              The 7/8 pants^e cigarette cut

-              The cropped pants

For the top: the fitted short jacket.

The summer 2025 range offers five colors to match all styles, from the most sober to the boldest: Navy, Black, Carmine, Coral, and Apple.

Eternal Top in cotton elastane jersey, this quality and impeccable t-shirt comes in exactly the same shades. A little cherry on top, it is available in white to go with everything.

Superb newness:

The timeless elegance of a white poplin shirt highlights the silhouette. Made of cotton, polyamide, and elastane, it is perfectly fitted to the bust, waist, and hips.

This range of unis, available in the simplest forms, is aimed at all women. Comfortable, easy to wear, and maintain.

The brand ensures to support its clients with precise care recommendations, guaranteeing the longevity of the pieces and the preservation of their qualities.

The sustainable Art-à-Porter version

With its “PERMANENTS”, ARTIST manages to combine aesthetic requirements, sustainable commitment, and purchasing flexibility. These essentials, regularly relaunched, are offered in a logic of reasoned mini-stock.

Brigitte and François multiply combinations while staying true to their values: quality, boldness, and authenticity. They add a permanent collection without freezing it. Following in the footsteps of its big sister, it hints at a vibrant and dynamic summer 2025.